A makeover may not seem the most obvious remedy for the stress symptoms of a recession. But recent research indicates that women are spending more on their clothes, hair and general makeover than they were a couple of years ago.
One reason may be the lower prices on offer. Another may be that woman’s jobs are less affected in a recession than men’s.
But the impact of new clothes and a good hairdo on a businesswoman’s confidence is also a big factor in the survival of businesses that are in danger of folding, and therefore in the reduction of work stress.
The confidence and poise of a well-dressed and well-coiffed woman may be just what puts out the signals that reassures clients and suppliers, and could make the difference between surviving and going under. In situations that are at risk of turning desperate, to act as though everything is in order may be the best way to restore order.
Have you… seen any cases of a woman overcoming recession blues by optimising her makeover? Tell us about it now.
Find out more about these and many other aspects of stress management at [email protected]. Tel: +44 (0) 20 8954 1593 www.carolespiersgroup.co.uk
